Sunlight Air, a boutique airline based in Manila, has joined hands with Cetaphil Philippines to shine a light on Breast Cancer Awareness. The campaign kicked off on October 27, 2023, with flight 2R787, aiming to get more people talking about breast cancer and the importance of early detection.
A Flight Filled with Pink and Hope
During the flight, Sunlight Air’s cabin crew wore the iconic pink ribbon, a universal symbol of breast cancer awareness. But they didn’t stop there. Passengers got a taste of pink-themed refreshments and even received Instant Radiance Sheet Masks. These masks were a generous gift from Cetaphil Philippines, all in the name of raising awareness about this critical health issue.
JC Bonifacio, Sunlight Air’s Senior Marketing Manager, shared his thoughts on the initiative. “At Sunlight Air, we hold breast cancer awareness close to our hearts, knowing that it can save lives and offer hope. This campaign embodies the spirit of Sunlight Air, a new airline deeply committed to making a positive impact within our community,” he said.
The Campaign Continues
The airline isn’t limiting the campaign to just one day. Throughout October, which is Breast Cancer Awareness Month, the cabin crew will continue to wear the pink ribbon on their uniforms. This ensures that the message of the campaign stays alive and keeps resonating with passengers.
Sunlight Air is known for its flights to select island destinations within the Philippines, including places like Coron (Busuanga), Clark, Manila, Camiguin, San Vicente, Siargao, and Naga. But this campaign shows that the airline is about more than just getting you to your destination; it’s also about making a positive impact in the community.
Sunlight Air and Cetaphil Philippines have launched a meaningful campaign aimed at raising breast cancer awareness. From pink ribbons to special refreshments, the airline is going all out to spread the message of early detection and hope.
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